What do you need?

Our product guide makes choosing the right product easy! We carry a variety of superior products for every hair type, so don't stress.. we've done the search work for you!

Don't see something you love from our lineup? Let us know- we are happy to special-order product in for you if we are able to.

PRODUCT GUIDE




Learn more about our brands

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 Neuma is an eco-professional brand from California that aims to reshape the carbon footprint of the hair industry as we know it.
Founded in 2010, Neuma products are all organic, plant-based products that are both vegan & cruelty free. Neuma products are free of gluten, glycols,  DEA, (just to name a few) as well as free of synthetic fragrances, using a variety of high quality plant extracts & oils instead.
All Neuma products are manufactured with clean, renewable energy & packaged in post-consumer recycled packaging.  

We use Neuma products in our backbar, and we offer the entire line of Neuma hair care and styling products in our retail section.

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AG is a professional Canadian brand  manufactured right here in BC.
Founded in 1989, AG began as a promise to salons and customers alike to provide a better quality, natural line of products.
All AG products are PETA approved, as well as gluten, PABA, paraben and DEA free and are 85% naturally derived (with the entire AG Natural line being both 98% naturally derived AND vegan) AG products are also free of synthetic fragrances, using a variety of high quality plant extracts & oils instead.

To this day and despite their global success, they are still a family owned and operated company.

We use AG products in our backbar, and we offer the Natural, Smooth, Texture and Curl lines of AG products in our retail section. We plan to carry the entire AG line in our retail section very shortly.

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 Keune is a professional European brand from Amsterdam.
Founded in 1922 by Jan Keune- a chemist who developed the first liquid perm to be manufactured in Europe.
To-date, Keune is still a family owned and operated business, despite its success in over 70 countries, worldwide.

The lines we use from Keune all contain a coconut oil base, along with many other essential minerals that help heal your scalp and nourish your hair.

We use Keune professional colours and developers in our salon, we use Keune products in our backbar and we offer the entire line of Keune Care products in our retail section, as well as a specialized selection of Keune Design and Keune Blend styling products.

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Redken is our most well-known professional brand that has been a strong leader in the hair industry for over 50 years.
Founded in 1960, Redken is named after its founders; chemist & hairdresser Jheri Redding, and model & actress Paula Kent.
Redding and Kent spearheaded a new approach to hair, which they named the "Scientific Approach to Beauty". This approach saw the development, patenting and production of new kinds of products that were protein based. This concept of protein reconditioning subsequently revolutionized the hair industry.


We use Redken professional colour and developers in our salon, we use Redken products in our backbar and we offer a variety of Redken hair care and styling products in our retail section. 

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Reuzel is a newer European brand of pomades and other traditional barbering products.
Reuzel was developed in Holland by barbers Leen and Bertus, owners of the world-famous oldschool barbershop Schorem Haarsnijder En Barbier. Leen and Bertus are internationally recognized, and their products have quickly become wildly popular around the world.
Reuzel is the perfect mix of cutting-edge and old fashioned; a product made to execute modern style with a classic influence.

We use Reuzel products in our backbar, and we offer a selection of Reuzel styling products in our retail section.

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Olaplex is an American hair additive that is touted as "the holy grail of hair".
Dr. Craig Hawker- director of the California Nanosystems Institute  and co-director of the Materials Research Lab at the University of California Santa Barbara, staff scientist Eric Pressley and Olaplex owner Dean Cristol are behind the creation of the active ingredient that makes Olaplex the miracle we know today.  
Hair is made up of thousands of disulfide bonds that give the hair both structure and strength. When hair is lightened, these bonds are broken and approximately 50% will repair when the lightener is rinsed out. Over time, hair is weakened, dried out and breakage occurs over time.
Olaplex comes in 5 forms, and is composed of hydrogen, carbon, nitrogen and oxygen chains which together link the broken disulfide bonds in the hair- restoring strength and overall hair health.

We use Olaplex in our backbar and offer Olaplex No.3 treatment, No.4 shampoo and No.5 conditioner in our retail section.

New at Ascend!

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Introducing Ethica.
This brand-new line of professional products showcases modern advancements in science and technology to bring you a multiple benefit product line for all hair types.
Ethica is an ethics first company, focusing on honest and open ethical business, manufacturing and partnership practices while utilizing the latest that science, botanicals, essential oils, and organics to produce the very best in anti-aging for hair and scalp. This line is sulfate-free, paraben-free, gluten-free and cruelty-free.


 We offer the entire line of Ethica hair care products in our retail section. 

Tell me more about Ethica!

More than just hair

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 Hempz is an American brand of moisturizing skin care products, all made with 100% natural hemp seed oil.
 Hemp seeds are naturally rich in vitamin B1, B3, B6, C and E. This natural oil composition penetrates the skin and hydrates it beautifully, all with delicious, natural fragrances.. not only will your skin look and feel amazing, but you'll also smell fantastic!  
All Hempz products are enriched with vitamins, antioxidants and essential amino acids, and are free of parabens. These products are also gluten-free, cruelty-free and vegan!

We offer a selection of Hempz products in our retail section.  

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 My Skin & Co is an American skin care product designed to treat and eliminate the irritation caused by hair removal.
My Skin & Co products are infused with organic tea tree oil, aloe vera, willow bark and Moroccan Oil, and the liquid formulas contain isopropyl alcohol to help clean and treat existing flair ups, as well as prevent future ones.   
My Skin & Co was founded by celebrity hair stylist Corey Williams along with his co-founder, Craig Llorens. Based out of Beverley Hills, California, My Skin and Co products were designed and formulated to be used on  models, actors and actresses in preparation for photo shoots and filming.    

We offer a selection of My Skin & Co products in our retail section.